THE PROJECT.

Jam Crunch create video stories across social and broadcast platforms that celebrate humanity, promote positive social impact and help businesses, organisations and brands achieve their digital communication objectives.

Jam Crunch is a production and media company based in London. They’re a bunch of journalists and film-makers; designers and social media consultants, who share a desire to surprise and innovate, capture and connect, engage and change.

Jam Crunch approached Roost to create a fresh new look for the brand, including a new logo and website.

WHAT WE DELIVERED.

We worked with the team at Jam Crunch to develop a diverse range of logo concepts, ranging from retro to contemporary. Once the final design was locked in it was applied across the 5 key areas of the brand – Food / Drink, Charity / Ethical, Corporate / Financial, Retail / Fashion, Luxury / Independent. A fifth colour was selected as a ‘neutral’ overarching brand colour.

We produced a comprehensive set of branded documents for Jam Crunch using their new logo, fonts and colours. Lastly, a fresh new website was developed to showcase some of the exiting projects the team have worked on across multiple industries.

COLOURS.

Primary

#D34937

Food / Drink

#F3932B

Charity / Ethical

#686C5C

Corporate / Financial

#56739C

Retail / Fashion

#BEC8D4

Luxury / Independent

#6D2233